Conversion strategies
Get practical advice plus insanely actionable tips to create result-driven SaaS content and to make a great living writing.
Why Your Comparative Listicle Campaign Failed
Learn to excite wonder and keep prospects talking about your comparison listicles
An A to Z of my creative weaknesses
Why you shouldn’t work with me
3 Unspoken Rules to LinkedIn Social Media Management
How to ace the LinkedIn social media management game and start getting clients.
Software Comparison: The Definitive Guide
Learn how to attract cult-like subscribers with themed software comparison content.
Factual Vs. Opinion-based Software Reviews: Which Converts Best?
Evergreen tips on how to write single software reviews & X vs. Y blogs that drive real results.
8 Reasons Your B2B Blogs Are Not Converting
Priceless tips on why your B2B blogs tanked, plus strategies to change the narrative.
7 Bare Essentials of Conversion-based Comparative Blogs
Here’s everything you need to make your comparative blogs attract new clients and boost sales.
9 Elements of High Converting B2B Blogs
If you’ve often wondered what goes into a conversion based B2B blog, this is for you.
The ROI Case for B2B Blogs (It’s Not SEO)
Insights on how to write high-converting B2B blogs without the sales-y outlook.
How to Write Comparative SaaS Blogs without Bad-mouthing the Competition
Stop the bad-mouthing and focus on positioning.
Software Comparison Blog Checklist – 11 Research Tips
Everything you need to know about software comparison. Plus, research processes and templates
How to Write B2B Blogs You Can Be Proud Of
Evergreen tips for B2B writers desiring a passionate career.
B2B Writers: How to Flex Tone and Write with Passion
Here’s how to make your B2B writing career entertaining to self and profitable to clients.
How To Fine-Tune Your Marketing Message
Timeless insights to create content that cuts through the noise and fosters lasting impressions.
A Timeless Marketing Tip for Beginners
Learn how to blend story with context.